About Us



Our Disclaimer and Other Info

This site isn't for everyone. If you are easily offended by the subject of death then we probably aren't for you. For those of you who aren't offended by the formaldehyde curtain.....we hope you will find the answers you seek.

Contrary to popular rumors about our site we want you to know that we are NOT anti-funeral, we are anti BAD funeral director. There are some people who have embarassed the industry through their own scandals that we carry the books about their unscrupulous behavior. The public has a right to know about what is going to happen to them when they die. We do turn away business when we think that the person attempting to purchase our products is underage or unstable and we don't sell to minors. Some people think we are tough, we like to think we are socially responsible.

I think it's also important for you to know that I have been on the receiving end of both a wonderful funeral experience and my worst nightmare. Both involved my parents. I named the site Death Becomes You because my father, whom I had not seen in over 20 years looked amazing for a dead guy. On the other hand my mother didn't even resemble my mother, and to this day I am trying to figure out how they achieved the kind of mouth closure that made my mother look like the Joker out of Batman.

I'm here to help you with your questions, to get you answers if I don't have them myself, and to help in any way I can. All you have to do is ask.

I tithe 25% of my profits to different Breast Cancer Organizations as I am currently battling advanced breast cancer. Also all the proceeds from the sale of WTC videos are being donated.



Death Becomes You Moving Forward in 2004

Since our inception in 1999 we've become a real conversation piece. Originally started as only a video store we expanded to books and have constantly added in new items as our customers have requested. Our personal favorites are the anatomical chocolate and yes it is delicious.

Highlights of the past year include:

My being interviewed on the Penn and Teller Bullshit Show Death Inc segment. When the producers asked me for recommendations for other folks they could interview I offered up folks I knew in the funeral industry. Unfortunately every one of them declined to be interviewed for personal reasons. We thought it was important that the story have a balance and it was fortunate that some industry representation was included in the show.

From Penn and Teller I've been asked to write a column for Vice Magazine. The column is "I'm Dying Over Here" and the first issue with the column in it has been distributed. This is a wonderful way to share my breast cancer experience and also let people know about the website.

The documentary "Flight From Death" is still a work in progress. Patrick Shen, the director and I appeared at my alma mater New College in Oct 2003 for the premiere of the documentary and it clearly moved many people in the audience. Patrick and I also did some additional shooting on my segment in the film. It is always great to work with him and Greg. I just can't wait for them to get it out and distributed.

I think that people have started to give up on hoping we will go away as there has been a significant drop in our hate mail. Regardless of what may become of me this website will continue in the event of my death.

We've been mentioned in several publications this year and I've been asked to speak a few times at both holistic and medical gatherings. So life is good.

We continue to tithe part of our profits to breast cancer research and this past year we donated so that more women who can't afford mammograms could get them.

And we are a strong and profitable company, we've made several important alliances this past year and we've captured some major accounts in the process. We aren't millionaires, but that was never my intent or goal for this company. I love doing what we do and as long as we have fun doing it, well isn't that really the most important thing? Blessings to you and yours in 2005!

The Chief, Josh and Jerm

Update in 2005-March

The torch has been passed and Death Becomes You is now Bluelips and is in the capable hands of Karen H. she assumes the duties that keep the business flowing.

And more than being a business, we have made a social statement which is what we are really all about. We intend to keep raising awareness as we move forward in 2006.

Bluelips Now and Into The Future!

Having been at the helm of Bluelips for 2 years now we have grown into our own little community. Not only has the look of the site changed, but we've started to develop some of our own products, have continued alliances with suppliers and customers and industry professionals. We continue to support breast cancer research, but we've also donated to suicide prevention because our lives were touched by Giancarlo Colombo. As a business we have stayed profitable and have grown from being operated out of garages to actually leasing warehouse space. We've also expanded our distribution centers to two cities.

Bluelips (formerly Death Becomes You) went online in 1999, but didn't land the great domain bluelips.com until 2002. We are a nine year old company that is still growing, still evolving and intends to be outrageous and full of surprises for many years yet. We hope you will ride along with us.

Karen Hutchinson CEO Bluelips

December 30, 2010 Bluelips-The Beginning of The End? At the moment we face a very uncertain future. With the new tax laws potentially creating a mound of paperwork for every small business owner, we are facing a very threat to our survival. As a small business we try to operate as efficiently as possible, but now we are expected to police our vendors. We will keep you posted as the year goes on, but at this moment we are not clear how this new legislation will impact us and it is apparent that even the government isn't sure of what is going on at this time. Democracy in action!

Celebrating 13 Years of Weirdness and Humor

It seems that even a bad economy isn't going to keep us down, yes, sales are down, but people still love us and it's always been a motivating factor for us that we make people laugh.

You won't see us pitching our business on the the TV show Shark Tank anytime soon, though we would love to work with Mark and Barbara, but we are still standing on solid ground and taking things one chocolate body part at a time. Thank you for your continued support of Bluelips, our causes and our insanity. We are ever evolving and changing things up at Bluelips, but that's a good thing!